Marketing is universally needed in both domestic and international business. Careers in marketing offer a large variety of activities utilizing different skills and talents. Those who want to emphasize their creativity may enjoy the promotional aspects of marketing including personal selling, advertising and marketing strategy. Others whose abilities are more quantitative may prefer pricing, distribution and marketing research. The business programs of the UH-Downtown are accredited by the AACSB - American Association of Collegiate Schools of Business.
(For additional information see the Marketing section of the UH-Downtown website)