College Relations
The office of College Relations provides employees assistance with and guidelines regarding public relations and publicity. It also serves as the liaison between the college and the outside media and community.College Relations is responsible for the release of official information regarding Lone Star College-Kingwood, including press releases, photos, brochures, the Lone Star College-Kingwood Web site, LSC-TV cable television, and internal and external marketing efforts.
The College Relations Department develops programs and services that focus on four key areas: internal and external communications, media relations and web site management. The Department’s strategic goal is to "Create effective Internal and External Systems of Communication" for all college stakeholders.
In order to provide you and your department with optimal programs and services, the College Relations Department has developed policies and procedures. The Q&A guide below is designed to help answer commonly asked questions about media, television, advertising and promotional efforts.
This page is intended to guide you in your request so that we may better serve you. Please call the College Relations Department at 281.312.1621 for further assistance.
This guide covers processes within 5 areas of the College Relations Department:
Fill out a Publicity Request Form HERE
Q. What must I do if I want to promote an upcoming event and/or speaker?
- First, fill out a publicity request form. You may locate one on our web site at http://lonestar.edu/kingwood-relations-forms. There, you may fill out and submit an electronic form directly to our department, or you may download the form as a Word document, fill it out, and email it back to Roycelyn Bastian-Spencer, media relations coordinator at Roycelyn.J.Bastian@LoneStar.edu. You may also fax the form to her at 281-312-1561. Please make certain that the form is received THREE WEEKS in advance. This will allow for proper media scheduling, interviewing and other necessary arrangements that need to be made in order for the event to be properly promoted.
In order for events/speakers to appear in editions of The Observer or The Tribune and other area newspapers, information must be sent to these publications at least two weeks before the anticipated date. For further clarification, please contact Roycelyn Bastian-Spencer at 281-312-1558 for guidance.
Q. What if I cannot provide the information to the media relations coordinator within the three week timeframe?
- The College Relations Department will do everything possible to effectively promote the event/speaker. However, the department can NOT guarantee that the event/speaker will appear in area newspapers. The department will attempt to submit photos/cutlines (information identifying the photo) in the absence of information.
Q. How do I make certain events/ speakers are promoted internally?
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The media relations specialist typically promotes events/speakers that have been highlighted in LSC-Kingwood’s Calendar of Events. If you are uncertain that your event is in the calendar, or if the information has changed, contact Roycelyn Bastian-Spencer to relay the proper information.
If you require a poster or other printed documents to promote the event, please send the necessary information (who, what, where, when, and why) including photos you may have to Pam Clarke in Designs- In-Print. She and her interns will design an appropriate poster and will forward it to the campus television station so that it will be placed on campus-wide electronic monitors. Pam Clarke can be reached via email at Pamela.R.Clarke@LoneStar.edu or by phone at 281-312-1450. Please be advised that Designs-In-Print Department requires a two-week lead time.
Q. What is the process of placing information on our campus electronic signs – those you see when entering the campus?
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Please contact Roycelyn Bastian-Spencer, media relations coordinator at 281-312-1558. Most of the information used on the digital signage comes from information in the events calendar. Please submit the request at least one to two weeks before the event.
Q. Once I receive posters from the Designs-In-Print department how do I know if they will be electronically posted?
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The Designs-In-Print Department automatically sends posters for digital signage to the television station. For other types of digital signage, please call Dan Ko in the Television Department for further guidance. He can be reached at 281-312-1522 or via email at Daniel.H.Ko@LoneStar.edu.
Q. What if I suddenly learn about something occurring on campus that I believe merits news coverage?
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A. First think about news interest. Is there information you believe the community will want to know? Second, is it something that newspapers WILL WANT TO PRINT? Remember, what you believe may be newsworthy, may NOT be newsworthy to media outlets.
And finally, requests to take photos of students in classrooms are encouraged, that is, if they’re doing something visually appealing. The College Relations Department receives numerous requests, but often times, newspapers will NOT print photos because they do not have mass appeal. Please consider action shots of students doing something unusual as these make better photos and increase the possibility of being printed. If photos are taken that clearly identifies a student, that student MUST sign a model release form. You can access a model release at the following link http://www.lonestar.edu/kingwood-relations-forms.
Q. If I want to schedule a room for an event, whom do I call?
- Please call Kristi Hunger, coordinator of rooms and facilities at 281-312-1486 or via email at Kristi.Hunger@LoneStar.edu.
LSC-Kingwood Television Station
Q. If I’m interested in promoting a specific event/speaker on the campus television station, whom shall I contact?
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Contact LSC-Kingwood’s Television Program Manager Garrick Joubert. He can be reached at 281-312-1521. You can also email him atGarrick.P.Joubert@LoneStar.edu. The program manager will assist you in various avenues to promote your program and/or event electronically. The avenues may include stories on the cable station’s news program, or other electronic messaging.
A request form can be accessed on the college’s web site at http://lonestar.edu/kingwood-relations-forms.
Q. Once I have discussed videotaping a speaker with the television program manager, what else am I required to do?
- You must obtain a consent to video tape form from the program manager. The video staff CANNOT video tape a speaker without his/her consent in writing! The form must be completed one week before the event is taped.
Whom do I contact, if I need one of the following: graphic printing (including printing of posters), signs, videotaping and/or editing of non-broadcast material (including videoconferencing of classroom demonstrations), set-up of public address systems, video projectors, digital photos, PowerPoint presentation assistance, DVD and CD duplication?
- Please submit a request to the Media Services department. Requests should be submitted via email to Kingwood.Media@LoneStar.edu.
Promotional Items (Give-Aways)
Q. If I’m going to host a group of students on campus, what is the process of requesting give-aways?
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Please call the College Relations Office at 281-312-1621. We recommend a two-week notice as we need to make certain we have sufficient quantities available. Please be aware that items used to promote the college to prospective students, are ordered in bulk, and quickly diminish. We also must be costconscience and be mindful of budgetary restrictions. Please note that we do NOT have high-end specialty items in stock (retirement gifts, clocks, etc.) as these items need to be ordered in advance. We will be happy to work with you with proper notice.
Q. What is the process of placing items on our web site?
- Items are routinely added to the site using various sources of information—news releases, special events, etc. Please forward information to Johnny DiBlasi, web content coordinator at Jonathan.A.DiBlasi@LoneStar.edu.
Q. In the event of inclement weather, how do I know if the campus/classes will be cancelled?
- Always refer to the LSC-Kingwood website: www.lonestar.edu/kingwood. Every effort will be made to provide immediate information as it becomes available. Recordings will also be made on the campus call center as appropriate.
Q. What if a student wants to place a poster to advertise their club, organization or event; or if a student wants to place a poster to advertise a private sale or solicitation (such as used books, roommate, etc.)?
- Questions of this nature should be directed to the Program Manager of Student Life Tracie Ring at 281-312-1794 or via email at Tracie.Ring@LoneStar.edu.
Q. If an outside, non-LSC-Kingwood entity wants to post a job opening, or any other job-related subject (job fair, etc.), whom shall I call?
- Please contact Tom Moyers, career services program manager at 281-312-1435 or via email at Thomas.E.Moyers@LoneStar.edu.
Q. In the event of a crisis situation, what should I do?
- All staff members should be familiar with LSC-Kingwood’s Emergency Action Plan. This document is located in all campus offices. In the event of an emergency, dial 9-911 or call Campus Police Dispatch at 5-911. Every effort will be made to keep employees informed. Employees are encouraged to refer to LSCKingwood’s website for further information.
Publicity Request / Model Release Forms
Student Ambassadors Alumni Association LSC-TV
Contact Information:
Henry C. Garcia
Dean, College Relations
281.312.1679
ADM 105
Roycelyn Bastian-Spencer
Media Relations Coordinator
281.312.1558
ADM 102
Garrick Joubert
Program Manager LSC-TV
281.312.1521
Johnny DiBlasi
Web Content Coordinator
281.318.4311
ADM 110A
Argelia Maldonado
College Relations Assistant
281.312.1621
ADM 105
